Sara Farber
Sara is a toy and game inventor as well as an Emmy-nominated writer for Kids TV. She is currently the Story Editor on Daniel Tiger’s Neighborhood (PBS) for the second time, and was previously the Story Editor for Wonderoos (Netflix), Staff Writer for Charlie's Colorforms City (Netflix), and writer for Skillsville (PBS) and Hey Fuzzy Yellow. Sara wrote for Pinna’s daily jokes podcast Hill-Larry-Us, show Piper and the Dots, and wrote/produced/voice directed Toca Boca's comedic YouTube series, What's Going On?!. She's served as Director of Content Design at Fisher-Price/Mattel, Manager of Global Product Development at VTech, and Interactive Producer at Sesame Workshop. Sara has developed play patterns and content for hundreds of fun things, including: robots, mechanized plush, interactive learning toys, and of course... board games. She has written dialogue, jokes, and song lyrics for over forty popular kids brands, from Mickey Mouse to SpongeBob SquarePants.
Sara has an MA in Cognitive Development from Teachers College, Columbia University and a BA in Behavioral Biology from The Johns Hopkins University. She’s taken Sketch Comedy Writing and Improv at Upright Citizens Brigade. Sara is fluent in Muppet.
When Sara was a kid she wanted to be Indiana Jones.
Bryan Wilson
Bryan is an award-winning Creative Director with over 15 years of experience in advertising, branding, and design. From digital to traditional, he's passionate about making cool stuff—whether it's a multi-million-dollar integrated campaign or a gig poster for a local band. Over the years, he’s collaborated with Disney, DreamWorks, and Marvel, and worked alongside icons like Darth Vader, Optimus Prime, and Spider-Man. His work has appeared on the cover of One A Magazine and been featured in Lürzer’s Archive, CMYK, Communication Arts, Creativity, and Mad Magazine. His campaigns have earned recognition from the New York ADDYs, Cannes Lions, Effies, London International Awards, and The One Show. Bryan even has work in the permanent collections of MoMA and the Smithsonian—something his parents are especially proud of.
He graduated from The Creative Circus with a concentration in Art Direction and Design, and holds a BA in Radio, Television & Film from Auburn University. He’s also studied cartooning at SVA and improv at the Upright Citizens Brigade.
When he was a kid, Bryan wanted to be a world-famous magician.
Sadie
Lead Playtester
Sadie is thirteen years old. That’s thirteen years of playing, creating, inspiring, critiquing, and starring in pitch videos and sizzle reels.
When Sadie grows up, she’ll probably have a job that doesn’t exist yet.
Tinker
Director of Barketing
Tinker is an alien. She crash landed in Brooklyn (and our hearts) and like Alf, has agreed to stay.
When Tinker grows up she wants to nap on the couch all day. So, mission accomplished.