ROLE: CREATIVE DIRECTION / DESIGN / ILLUSTRATION (Bryan)
CLIENT: THE GENIUS OF PLAY
TheGeniusOfPlay.org is a nonprofit organization which encourages learning through play. We created six characters to personify the six key benefits of play. We also designed six mascots, The Goppies, as part of a Toy Fair initiative to help drive traffic to the Toy Industry Association's booth.
Visit thegeniusofplay.org.